You'll learn the true definition of account-based marketing.
Have you considered how to align the sales & marketing teams? This e-book dives into the details.
Discover new ways to identify target accounts using technolgoy and intuition.
This playbook also covers how to make relevant messaging at scale, in addition to using multiple channels – such as email, display advertising, phone, events, and direct mail – to reach your stakeholders.
Lastly, you'll learn the secret to effectively measuring your ABM campaign natively within your CRM.
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